IHOP Reveals "IHOb" Name Change Means "International House Of Burgers"

IHOP reveals what IHOB will stand for

IHOb Just Announced What Their New Name Really Stands For (And It's Not What You Think) - Leah Barkoukis

Until now, the International House of Pancakes had been concealing what the "b" stood for. "For burgers", the company's Twitter bio now reads.

The restaurant recently stated the they would be changing their name from IHOP to IHOB. Many on social media guessed that it would be "breakfast", "bacon" and yes, some got it right with burgers.

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Haley added that "we've pancaked pancakes for 60 years now so it's the flawless time to start burgerin" burgers, and we're kicking it off by flipping the "p" in IHOP to a "b' for burgers". According to a company statement, the name and logo change is only for the time being, indicating that the change may be nothing more than a temporary marketing ploy. In a tweet, the restaurant says the "b" stands for burgers.

As if the United States needed more fastfood burger restaurants. It revealed a number of new burgers on its menu, calling them "ultimate steakburgers", including a "big brunch" burger that comes topped with an egg. It then made a seriously introspective observation: "what is a burger if not a meat pancake between two other pancakes".

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It tweeted, "dear internet we have officially changed our name to Cake-umm because Steak-umm just wasn't doing it for us anymore or something".

Although the name change may not be permanent, a few IHOP's in Los Angeles have taken things to the next level by changing their store signs.

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It's hard to imagine the new name could be permanent, as the almost 60-year-old restaurant chain is best known for its pancakes and breakfast menu items. The name change, though, is meant to help the franchise connect with more people.

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