Spotify's decision comes after the Time's Up initiative announced it was joining the #MuteRKelly campaign to boycott the artist and his music. The world's largest streaming company has removed all of the singer's music from their playlists; effective immediately.
Kelly's music does not apply - it has been defined by its explicit sexual nature - but he has also written love ballads, pop songs and even gospel music.
"When an artist or creator does something that is especially harmful or hateful, it may affect the ways we work with or support that artist or creator", the statement continues.
On May 5th it introduced its new 'Hate Content and Hateful Conduct' public policy. Spotify released a statement to Billboard with much of the same verbiage, with the only difference being that R. Kelly was called out by name as falling afoul of the new policy.
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Getting the same treatment as Kelly, controversial rapper XXXtentacions music is also being removed from the playlists and will no longer be promoted by the service.
That's where the allegations against Kelly come in.
The streaming service also noted that it has "thought long and hard about how to handle content that is not hate content itself, but is principally made by artists or other creators who have demonstrated hateful conduct personally".
Along with Kells, select content from XXX has vanished from Spotify. Let us know what you think in the comments.
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Kelly's management says while it's gratified that Spotify didn't completely remove him from Spotify, it said it is acting on "false and unproven accusations" and succumbing to social media pressure.
"Meanwhile, though, Spotify promotes numerous other artists who are convicted felons, others who have been arrested on charges of domestic violence and artists who sing lyrics that are violent and anti-women in nature". Chris Brown is featured in several Spotify-created playlists; he pleaded guilty to an attack on Rihanna several years ago.
Spotify has partnered with rights advocacy groups including The Southern Poverty Law Center, The Anti-Defamation League, Color of Change, GLAAD, Muslim Advocates and the International Network Against Cyber Hate. But the service wants programs to "reflect" its values. On Thursday he tweeted, "Spotify is wrong for what there doing to artist like R Kelly and xxxtentacion".
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