Kevin Durant's new series examines the fraught world of youth hoops

Kevin Durant

Gregory Shamus Getty

Kevin Durant's life will soon be turned into a scripted television show, with tech giant Apple taking the reigns.

Apple developing series based on KD's AAU days.

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The series, Swagger, draws inspiration from Durant's childhood playing Amateur Athletic Union basketball in metropolitan Washington, D.C, where aspiring young athletes and their families find themselves swept up into the youth-sports economy at a startling early age. The show is dubbed "Swagger" and will be produced by Imagine Television and Durant's Thirty Five Media.

The series will be written and directed by Reggie Rock Bythewood, best known for writing the 2009 Notorious B.I.G. biopic Notorious, and for creating the recent Fox limited series Shots Fired.

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Apple's leap into scripted television is attracting an National Basketball Association superstar and a major TV and film producer.

It has not been entirely smooth sailing for Apple, however. Both Durant and Grazer are set to executive produce with Imagine's Francie Calfo and Thirty Five Media's Rich Kleiman joining them in executive producing duties. Apple has reportedly ordered dramas with Octavia Spencer, Reese Witherspoon and Jennifer Anniston, as well as a pair of sci-fi series from Steven Knight and Steven Spielberg.

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Durant's personal connections with Apple also run deep: Durant watched the 2016 elections at the house of Apple TV's head executive Eddy Cue - a frequent court-side presence at Warriors home games - along with Apple CEO Tim Cook and singer Pharrell Williams, according to the New York Times.

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