"John Cena is one of the biggest stars in the world", said Cyma Zarghami, the president of Nickelodeon Group. Perhaps even more interesting than that is that Cena will be bringing a live-action kids competition series back to Nickelodeon, something I don't think we've seen since the likes of Guts, Wild & Crazy Kids, or Double Dare. Finally, Cena revealed his involvement in a new game show series called "Keep It Spotless" that will air on Nickelodeon.
Additionally, Nickelodeon announced that the 16-time world champion will return to host the Nickelodeon Kids' Choice Awards for a second time in March. "Kids just love him, which makes him the ideal partner for these upcoming projects", said Cyma Zarghami, President, Nickelodeon Group.
John Cena gets a famously passionate mixed response from WWE fans every time he hits the stage, but he remains a huge draw for younger fans.
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On the new "Ninja Turtles" cartoon, Cena will voice an original villain named Baron Draxum. "A sizeable uptick in male viewership for Kids" Choice - according to Nielsen ratings data, last year's show was up 19% among boys 6-11 - made a strong case for a return engagement.
Do you or have you watched the Kids' Choice Awards before? "Being able to recreate 'Ninja Turtles" and be involved in the franchise is really special". Keep It Spotless is produced by ITV Entertainment and Hard Nocks South Productions, based on a United Kingdom format from Possessed, and scheduled to premiere later this year.
Cena is busy with a number of non-Nick projects as well. "It's gonna be super special to kids".
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The 2018 Kids' Choice Awards will also be held at The Forum again in Inglewood, Calif., however, a date still has to be announced.
"Keep it Spotless" and "Rise of the Teenage Mutant Ninja Turtles" are set to premiere later this year.
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